Information about operating your sports facility. Looks at daily operational procedures that have proven successful in existing facilities.
Things start to get hectic at indoor sports facilities this time of year — at least for those of us who don’t enjoy year-round warm weather. That’s why it’s a good idea make your winter plans now. Along with the heavier work schedule winter typically brings, we also get much busier in our personal lives […]
If you want to keep customers coming back to your sports academy, you need three things. First, you need to deliver what they paid for: excellent physical training in a professional environment. Second, you need to invest time in marketing that will show your appreciation and keep clients away from competitors. (Related: The Ultimate Guide […]
If you haven’t updated your party packages lately, here’s a new birthday party idea to consider for your sports complex: Nerf Wars. DNA Sports Center, the sports facility I used to own, recently started offering Nerf Wars as one of its birthday party themes. When I looked into the idea, I noticed the popularity of Nerf […]
Not long ago, getting a college coach to notice an athlete generally meant a lot of traveling and overcoming some pretty long odds. Times sure have changed. These days, even novice videographers can put together a basic recruiting video and email it to a coach with a few clicks. Recruiting and highlight videos can make […]
Most of us go into sports facility ownership with little idea how we’ll get out of it someday. That’s because having our own sports academy or sports complex is often our dream job, something we’ve worked toward for years. It takes so much energy to get our doors open and keep them that way that […]
Relying too much on any one service for your sports academy’s cash can put your business at risk. As I explained in this post, you can hedge against that risk by adding more variety to your services, which many sports complexes do by selling retail products or concessions. However, the easiest way to diversify your […]