Discusses management techniques that have proven successful in existing sports facilities.
One of my clients just had his highest grossing September of all of the seven years he has been in business. Interestingly, it was more than double his previous revenue record for September. And the best part: He and his staff didn’t even do any extra work to hit that record. In fact, he’s attributing […]
Injuries are going to happen in the sports world, or whenever physical activities are involved. As a sports facility owner, do you know how your staff would react in the event that one of your clients gets sick or injured while working out or playing at your facility? While I can’t dispense medical advice, I do make sure to keep certain priorities in mind at my own facility as far as safety goes.
In my last post, I talked about how important your sports facility staff is to your marketing efforts. As you know, good instructors are also essential to ensuring that your clients have a pleasant experience at your sports facility and continue coming back. Your staff and instructors can make or break your business. Your instructor […]
On this site, I talk quite a bit about how to market your sports facility, so I definitely want to mention a marketing effort that many sports facilities skip. It’s one that I consider to be one of the easiest and most important branding/marketing opportunities available to you: your staff. Marketing isn’t just about buying […]
Most of the sports facility owners and managers I talk to do a good job of keeping track of the customers who come into their facility for a service. They collect their clients’ contact info. Sometimes, they even take note of their interests for future marketing. The area that most owners/managers struggle with is going […]
We’ve already discussed how electronic online payments and electronic online records can help your sports facility. This week. I’ll try to convince you that electronic, online scheduling is also essential to your sports facility operations. It increases your efficiency and eliminates a lot of confusion. Since I sell scheduling software, I make it a point […]