Discusses management techniques that have proven successful in existing sports facilities.
In my last post, I talked about how important your sports facility staff is to your marketing efforts. As you know, good instructors are also essential to ensuring that your clients have a pleasant experience at your sports facility and continue coming back. Your staff and instructors can make or break your business. Your instructor […]
On this site, I talk quite a bit about how to market your sports facility, so I definitely want to mention a marketing effort that many sports facilities skip. It’s one that I consider to be one of the easiest and most important branding/marketing opportunities available to you: your staff. Marketing isn’t just about buying […]
Most of the sports facility owners and managers I talk to do a good job of keeping track of the customers who come into their facility for a service. They collect their clients’ contact info. Sometimes, they even take note of their interests for future marketing. The area that most owners/managers struggle with is going […]
We’ve already discussed how electronic online payments and electronic online records can help your sports facility. This week. I’ll try to convince you that electronic, online scheduling is also essential to your sports facility operations. It increases your efficiency and eliminates a lot of confusion. Since I sell scheduling software, I make it a point […]
Last week, we discussed how keeping electronic records lowers overhead and improves cash flow at sports facility start-ups. In the past, we’ve also discussed how requiring upfront payments helps keep more cash on-hand. You’ve heard it many times, but I’ll say it again: Cash is king for new businesses. Any efforts you make toward improving […]
Sports facility start-ups need to save money every way possible. As we’ve discussed before on this site, cash flow is essential (which is also, by the way, why you should require upfront payment at you sports facility) especially when you’re a start-up. Oftentimes, what might seem like small or necessary expenses really add up when […]