Pickleball Court Versus Tennis Court: Exploring the Differences For Your Business

The differences between a pickleball court versus a tennis court may seem small when adding them to your sports facility. However, when it comes to the type of clientele as well as the business strategy, there are many aspects that a business owner should consider. Here, we will dive into the business differences between pickleball and tennis. 

Audience 

One of the advantages to pickleball courts is that it is more available to a wider population. The learning curve is much quicker when compared to tennis. It has quickly grown in popularity, with14% of Americans playing pickleball at least once in a 12-month period. 

As tennis is more based on athleticism and skills, it can be harder for audiences who aren’t as athletic to start playing. Pickleball can be a fun activity from the start. However, tennis has more of a learning curve for players before they start to get the hang of it. 

Variability

Pickleball, given the nature of it being easier to pick up, has been tied to a lot of other businesses. Some of these include breweries, restaurants, or swim clubs. They have added pickleball courts for players to use and then take advantage of the rest of the facility, including food and drinks. 

Tennis is generally considered more exclusive. Most tennis courts are part of a tennis club, which usually requires a membership to play. Due to this, it isn’t able to be tied to other businesses like pickleball is. Tennis is also limited to a specific surface, while pickleball players can play on any surface.

Demand

Pickleball has hit a significant growth in players recently, with almost nine million players. A new report calculated thatover 25,000 courts will need to be built in the coming years to meet the demand of the growing sport. Some facilities have even converted their tennis courts to also fit pickleball in an attempt to meet the demand. 

Conclusion

Overall, there are many factors to consider when deciding on adding a pickleball court versus tennis court to your sports facility. The availability, variability, and demand are all important aspects to consider. For more insights into which court is perfect for your facility,book a free consultation with our experts.