If you’re an instructor looking to start your own coaching business, you’re probably wondering where to start. What do you need to get your business up and running? How do you deal with all the business aspects that can be frustrating and complicated? Read more down below for a guide on how to start out as a new business owner.
Create A Research and Business Plan
First, research your community and understand what the competition and market looks like around you. Make sure to identify an audience to focus on. In addition, you need to create a business plan that outlines your services, marketing strategies, pricing structures, and policies. For some help setting up your business plan, read more here.
Choose a Business Name
Next, choose a unique name that is specific to you and fits your business. Make sure it isn’t used by any other businesses. To confirm, check business name databases in your state to see if a specific name has already been registered.
Register Your LLC
You will need to register your LLC. There will be forms to fill out the necessary information as well as a fee. Also, make sure to check your state’s website for information on each step of this process. Some states will have differing requirements.
Obtain An Employer Identification Number (EIN)
Next, you need to apply for an Employer Identification Number, or an EIN. To clarify, the EIN is a unique nine-digit number assigned by the IRS to business entities operating in the US. There is a free online application on the IRS website.
Develop Marketing Strategies
First, you need to set up a business website. Showcase your experience and services. Include contact information. If possible, add reviews from previous clients to add to your experience. Next, set up social media accounts to promote your business and engage with potential and current clients. Lastly, establish networking within your community so you can get more referrals coming in. For more help developing marketing strategies, read this blog.
Acquire Lesson Scheduling Software
Many independent business owners face issues with scheduling. From clients messaging at all hours trying to book appointments to no-shows, it can be difficult to keep up. With this in mind, lesson scheduling software is a perfect solution to your booking troubles.
eSoft Planner’s lesson scheduling software is perfect for independent instructors. With online scheduling and automated reminders, you don’t have to worry about those booking issues. It’s completely customizable, so it fits every type of instructor and their needs at an affordable cost.
If you’re looking to start your own coaching business, book a consultation with our experts to get more insights on how to build a successful business.
If you’re tired of cumbersome scheduling software — or worse, pen and paper — eSoft Planner is a robust solution for the cost-conscious independent instructor. Contact us for a demo of eSoft Planner today to see how you can spend less time and hassle on administration and more time teaching and growing your business.