Welcome to Sports Facility Expert – your one-stop shop for building, running and growing your sports facility
Marketing Online: Social Media for Your Sports Facility
Social media can seem overwhelming. There are so many platforms, with such different features from one another. Which ones should your sports facility use? Each social media platform is unique not only in how its content works but also in how its audience interacts with its content. From platforms focused on video to platforms for […]
Capital and Cash Flow are King for New Businesses
Did you know that cash flow issues are the biggest cause of businesses failing? According to this article, “more than 80% of business failures are due to a lack of cash, 20% of small businesses fail within a year, and half fail within five years.” In this article, learn how to get funding for your […]
Top Ways to Add to Your Pickleball Business Plan
Introduction Pickleball is rapidly growing as a sport. Given how inclusive it is for people of all ages and skill sets, adding it to your facility business plan can help your facility grow and bring in wider audiences. Learn more about how to create a pickleball business plan with alternative ways to create revenue for […]
Starting a Pickleball Business to Improve Your Facility
Overview Pickleball is a rapidly growing sport. More and more investors/business owners have been looking to get in on the action. If you have open court space available or even have some additional space that could be transformed into additional court space, you need to consider how starting a pickleball business could impact your community. […]
How to Start Your Own Coaching Business As An Independent Instructor
If you’re an instructor looking to start your own coaching business, you’re probably wondering where to start. What do you need to get your business up and running? How do you deal with all the business aspects that can be frustrating and complicated? Read more down below for a guide on how to start out […]
Manage a Sports Facility: Insights for Ownership & Growth
Tips Before You Manage a Sports Facility, Complex, or Academy Are you considering opening/ managing a sports facility? If so, you’re about to embark on one of the most rewarding journeys of your life. You’ll be able to share your passion and vision with others and while they find their own path towards personal/athletic growth. […]
Sports Facility Consulting – Your One-Stop Shop for Owning a Successful Training Facility
Owning a business, especially a small business like a sports facility has its challenges. Whether you are starting from the ground up or purchasing and taking over a business, there is a learning curve. That’s why sports facility consulting is so beneficial. Just like with many other career paths, having an experienced industry professional to […]
Sports Facilities are Evolving
Facility Spotlight: Elite Sports Academy Here is the reality of a sports facility, specifically baseball and softball facilities: in the winter they are overflowing with athletes looking to refine skills and get in some reps in the off-season. But, in the summer… crickets. So Elite Sports Academy got creative and covered their facility’s turf with […]
Sports Facility Trainer Series (Part 2): Developing Trainers to Sell
From part one of this series, you learned to hire staff that sells themselves through skill and client relationships. However, developing your sports facility trainer to sell is next. Why? The trainers are the face of your facility. They work with the athletes every day and understand their needs and wants. Most importantly though, they […]
Sports Facility Trainer Series (Part 1): Evaluating and Hiring Trainers for Your Sports Facility
What separates your sports facility from your competitors is one thing – your trainers. They are the backbone of every program and revenue channel in your facility. They build relationships and gain the trust of your athletes to help them reach their goals. With that in mind, evaluating and hiring trainers for your sports facility […]
A Low-Level Strength Program Has a Place in Your Facility
Strength is an essential asset for every athlete, no matter what the sport. It boosts performance while also preventing injury. However, not all athletes get the proper introduction to strength training and weightlifting, making injuries more common. To combat this, we recommend that you introduce a low-level strength program into your facility…ASAP. The goal is […]
Small Group Training Management for Youth Gives Essential Extra Reps
For the younger athletes, private lessons can be effective if parents are willing to pay the price for them. However, at such a young age, most families opt out. They realize that only one lesson a week isn’t enough to grow their child’s skills. While more lessons are not financially feasible, the small group training […]
Spring Facility Promotions to Plan Now
Plan Promotions for the Spring Now Happy busy season! While your facilities are full and business is booming, it’s important that you think of the future. Right now you need to be preparing revenue-building spring facility promotions. These can take your facility to the next level, even in the slow season. A rule of thumb […]
Sports Facility Memberships Sell with Evaluations & Assessments
Fitness and skills assessments are imperative for new memberships in training and sports facilities. As a result, evaluations and assessments give a starting point. Each member can track improvement from there. It allows them to fully understand their strengths and weaknesses. With this in mind, they can target those weaknesses and train hard for their […]
Critical Steps for a Reopening Event
Throwing a Reopening Event for your Sports Facility Many high schools and leagues may have cancelled or delayed their seasons, but the game must go on for sports facilities. Perhaps you’ve already started offering services to clients. But what steps have you taken to raise awareness — either of your opening event or your grand […]
Scheduling Tips for Managing Cancellations
Scheduling Tips for Managing Fall Sports Cancellations As the summer months fade away, you may be realizing that the good intentions of your clients may be just that — good intentions. COVID-19 has led to questions about fall outdoor sports, and indoor recreation is certainly precarious. While schools have been careful in their reopening processes, […]
Sports Performance Facilities Integrate Tech and Data
Owning an indoor sports facility can be a great option if you’re looking for more control over when you can offer your services. Sports performance athletic training and practice can continue in a safe and comfortable space, at a time that is convenient for your clients. They are not restricted by the whims of mother […]
CEO Roundtable: Growing Facility Membership
CEO Roundtable: How to Grow Your Membership and Create a Dependable Revenue Stream In June, eSoft Planner hosted a CEO roundtable with sports facility leaders from across the nation. As the world learns to adjust to a COVID-19 world, some of our customers share their insights into how they’ve changed their business to operate in […]
Sports Facilities After Coronavirus: Tips for the New Norm
Over the past few months, many Americans have heard news about the potential spread of the coronavirus at gyms and sports facilities. On top of that, your clients may have grown complacent or found new training options during the pandemic. So, managing your sports facility after coronavirus is important. According to a recent Washington Post […]
Save time with Swim Club Management Software
Save Time and Increase Revenue with Swim Club Management Software Time is of the essence — especially for swim clubs. Every year they must reevaluate how to arrange their pool schedules to stay competitive in a constantly changing industry. Most clubs dedicate their space to two activities — swim lessons and open swim. Some choose […]
Using Your Sports Facility to Make a Positive Community Impact
Over the past several years, youth sports have become increasingly competitive. The lure of college scholarships for the best athletes drives some to extreme measures. Unfortunately, a large portion of this cutthroat aggression comes from those who are not even on the playing field — parents and coaches. The negativity surrounding youth sports makes headlines […]